Traders caught selling E-cigs to children.

Retailers selling e-cigs to under 18's

It seems quite astonishing to us that almost 40% of retail sellers who were investigated by the Trading Standards earlier this year, were found to be selling e-cigs to under 18 year olds.

According to sources some children were as young as 14. They were sold vaping devices by 246 of the 634 retailers that were visited by the Trading Standards within a 3 month period.

The report states that a majority of these illegal sales were made at markets and car boot sales.  Independent pharmacies, specialist e-cigarette shops and discount stores were high on the list too.

The Chief Executive of the Chartered Trading Standards Institute said:

"where an illegal sale was made, further advice and guidance were given to help the business achieve compliance". The penalties for the offence can be a fine of up to £2,500.

The Electronic Cigarette Industry Trade Association commented:

"While e-cigs offer the potential to save many lives by reducing the harm caused by smoking, it is important that they do not form a gateway into nicotine addiction for people.  Especially teenagers, who do not already use nicotine.  Fortunately, while teenagers appear to be experimenting with vaping, this does not seem to be transferring into regular use. This is a genuine concern and one which requires careful monitoring, and responsible action from the industry at all levels."

"Every major retailer has rigorous policies and training practices, including awareness campaigns and till prompts, to ensure that the sale of such products is in full compliance with the law" stated the British Retail Consortium.

We hope that the Trading Standards will put a stop to illegal selling to the under age.

For over 18's this month we have the following special offers on our E-Cigarette products.

For 20% off our Super and Micro Kits click here
Don't forget to add the discount code AUG31KITS

For 15% off our Tobacco and Menthol E-Liquids click here
Don't forget to add the discount code AUG31LIQUID

Both above offers are valid until 31st August 2016.